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Panel Proposals

Engagement and Culture

Communication Committee Best Practices: Maximizing Employee Engagement with Peer-to-Peer Outreach

Wednesday, April 16, 2025
11:15 AM – 12:15 PM MST
Location: 150
CE: 1
CE Type: SHRM
Education Level: For All levels
This presentation will cover ESOP communications committee best practices, and identify why an ESOP communications committee is beneficial to your own business. Speakers are from Collective Measures, an employee-owned media agency in Minneapolis, which instituted an ESOP communications committee two years ago.
NCEO Publication: The ESOP Communication Committee Guide
NCEO Document: ESOP Communications Committee Charter Sample

Learning Objectives:

  1. Define purpose: Attendees will be able to clearly articulate the purpose of an ESOP communications committee and draft a purpose statement that reflects their company's employee ownership culture & engagement needs.
  2. Structure a committee: Attendees will leave the session with steps to establish/refine an ESOP communications committee within three months, including an outline of committee roles & subcommittees aligning with their organization’s structure & employee engagement goals.
  3. Design engagement activities: Within one month post-session, attendees will create a plan for 2+ ESOP engagement activities (e.g., onboarding meetings, annual events, recognition ceremonies) tailored to build awareness & enthusiasm, with specific objectives and a timeline.